Modern Web Design & SEO for Buxton Businesses.
We bridge the gap between High Peak tradition and AI-Search technology. We build sites optimised for AI- Search in 2026? You are in the right place.
By Steven Allen
Founder of Chrome35 | 25 Years in Web Design & UX
Need a web designer in Buxton and the High Peak?
An expert who builds sites optimised for AI- Search in 2026? You are in the right place.
By Steven Allen
Founder of Chrome35 | 25 Years in Web Design & UX
In 2026, the internet has moved from the “Age of Search” into “Age of Understanding.” In the past, Google acted as a librarian, giving users a list of books (websites).
Today, Gemini and ChatGPT act as consultants, reading those books for the user and summarising who you are.
We understand how and why AI Search references businesses.
We design and manage websites for businesses in the High Peak and Buxton area.
In 2026, SMEs have a genuine opportunity to make real headway against their larger competitors in this new search landscape. Small and medium-sized companies are more agile and can authorise swift changes to their websites and digital presence.
Websites and content built by humans for humans - and optimised for AI Search
At Chrome35, we build websites tailored to your business goals, designed for user experience and optimised for AI-powered search platforms such as ChatGPT, Google Gemini and Perplexity.
2026 is the perfect year to build your new website or develop your existing one
In 2026, SMEs have a genuine opportunity to make real headway against their larger competitors in this new search landscape. Small and medium-sized companies are more agile and can authorise swift changes to their websites and digital presence.
Buxton, High-Peak, Macclesfield, Manchester, Stockport, Glossop, Leek, Bakewell & Congleton
We understand how to get your site featured in search results
Many businesses believe that as long as their homepage is pretty, they are safe. But AI models are trained on the entire web. They look at:
- Structured Data: Your site is made in a way that AI search can easily and accurately understand it.
- Citations: These are all the places on the internet where your business in mentioned, such as social platforms and TrustPilot
- Hidden Files: A new 2026 standard—a hidden file at your site so AI understands what you do. This means when a tourist asks their phone ‘Where is the best coffee in Buxton?’, your shop is the one the AI recommends.
- We apply the same high-level web development principles to our local clients as we do for our national projects.
Getting recommended by ChatGPT above your rivals.
You cannot “force” Gemini or ChatGPT to say what you want, but you can influence the weight of the evidence.
At Chrome35, we specialise in Generative Engine Optimisation (GEO). We don’t just optimise for clicks; we optimise for comprehension.
And we optimise your businesses entire digital footprint.
Audit your AI Persona
We test how the leading LLMs currently describe you and identify where they are getting it wrong.
Clean the Digital Footprint
We ensure your "off-site" references—from Crunchbase to professional associations—are consistent and authoritative.
Implement Machine-Readable Foundations
We structure your website’s backend so AI tools can instantly extract the "Who, What, and Where" of your business without guesswork.
Let's Talk about your project
Feedback from Our Clients
Many High Peak websites are still optimised for 2015.
WordPress and Shopify experts.
We include an AI-specific cheat sheet embedded in every build to ensure you are future-proofed.
Whether you’re a boutique in Bakewell, a manufacturer in Glossop, or a startup in Chapel-en-le-Frith, we provide face-to-face consultancy that remote agencies can’t match
Steven Allen
Chrome35
Steven Allen is the founder of Chrome35, a digital agency based in Buxton, UK. With over 25 years of experience in web design and user experience, Steven has helped businesses transition through every major shift in the digital landscape—from the early web to the current "zero-click" AI search crisis. His work focuses on creating clear, structured content that search engines trust and that users can immediately grasp.
Steven Allen
Chrome35
Steven Allen is the founder of Chrome35, a digital agency based in Buxton, UK. With over 25 years of experience in web design and user experience, Steven has helped businesses transition through every major shift in the digital landscape—from the early web to the current "zero-click" AI search crisis. His work focuses on creating clear, structured content that search engines trust and that users can immediately grasp.